The Business Development Engine for Professionals

Build Relationships. Power Your Practice.

TractionBD helps professionals turn relationships into opportunities—quietly, intelligently, and in the background—so growth continues while you focus on your real work.

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Business Development Made Simple

Building your book of business. Driving revenue. Filling the pipeline.

Different names. Same reality: work doesn’t appear on its own. You have to stay visible, follow up, and keep relationships warm—on top of everything else you do.

That’s where TractionBD comes in.

TractionBD runs in the background, handling the relationship work that’s easy to neglect when client work comes first.

The Real Problem

You do great work. Clients trust you. But growth is still inconsistent.

Because:

  • Business development gets pushed aside

  • Follow-ups fall through the cracks

  • Good conversations don’t turn into future work

Your income depends on staying top of mind—but that takes time. And “selling” doesn’t feel natural.

The result: an inconsistent pipeline, uneven revenue, and unnecessary stress. TractionBD exists to change that.

What TractionBD Actually Does

TractionBD helps you stay top of mind with the right people at the right time—so when opportunities arise, you’re the first call.

  • Not by spamming.

  • Not by automating relationships.

  • Not by turning you into a salesperson.

By making thoughtful, timely follow-up easy—and consistent.

Who TractionBD Is For

TractionBD is built for professionals who build their practice through trust, including:

Lawyers

Accountants

Fractional Executives

Consultants

Lawyers

The Experienced Professional

You’ve built a strong reputation—but BD slips when you’re busy.

TractionBD helps you:

  • Protect and expand your network

  • Turn past clients into future work

  • Keep growth moving, even during peak workloads

The Independent or Fractional Professional

You love the work—but the next engagement is always in the back of your mind.

TractionBD helps you:

  • Keep clients, prospects, and referrers warm

  • Avoid feast-or-famine cycles

  • Build steady work without selling

The Rising Professional

You know advancement depends on relationships—not just great work.

TractionBD helps you:

  • Learn business development by doing it

  • Build your own book with confidence

  • Show leadership without awkward self-promotion

How TractionBD Solves the Problem

TractionBD is not a CRM. It’s not a sales tool. It’s not another system to manage. It's an engine.

It quietly tells you:

  • Who you need to contact

  • What action you need to take

  • Messages tailored to your voice

You stay in control. TractionBD does the heavy lifting.

How it works

TractionBD Works For You

Capture Without Effort

After a meeting or introduction, just speak, type, or jot a note. No forms. No admin.

TractionBD remembers:

  • Who you met

  • What mattered

  • What should happen next

The Engine Thinks for You

In the background, TractionBD:

  • Adds context (news, role changes, timing signals)

  • Prioritizes relationships

  • Tracks momentum across clients, prospects, and referrers

You don’t manage it. It works for you.

Daily Traction Actions

Each day, you get a short list:

“Here are the 5 people worth reaching out to today—and why.”

No guessing. No overwhelm.

Outreach in Your Voice

TractionBDdrafts messages that sound like you.

Send as-is,edit quickly, or use as a prompt.
You stay authentic.

Learn What Works

TractionBD tracks what leads to conversations, revenue, and momentum—so you can do more ofwhat works and less of what doesn’t.

What You Get

More Revenue

By staying visible when it matters.

More Control

A steadier pipeline means fewer surprises.

More Time

10–20 minutes a day replaces hours of mental overhead.

More Confidence

Your business development is handled—even when you’re busy.

Real ROI

A year of TractionBD costs less than one incremental day of billing.

Purpose-built for

Lawyers

Accountants

Fractional Executives

Consultants

Lawyers

TractionBD is made for the millions of professionals whose growth depends on relationships rather than high-pressure sales.

Stay top-of-mind

A short list of people to contact each day keeps relationships warm instead of going quiet.

Eliminate the clutter

You get a focused set of actions, not a giant database to manage and comb through.

Sound like yourself

Custom messages in your voice let you hit send without sounding scripted.

Make it count

See the people who matter most and when they’re most likely to need a touchpoint.

What's Different About TractionBD

What TractionBD Is
Built for professionals, not salespeople
Relationship-first, always
Low input. High output.
Quiet, credible, authentic, and effective
What TractionBD Is Not
Not sales automation
Not pretending to be you
Not replacing judgment or relationships
Not a CRM

Make sure business development actually gets done

You need a growth engine

You’ve already earned trust. TractionBD helps you keep it working for you.

Start withTractionBD. See what calm, consistent growth feels like.

You agree to our terms by signing up here.
Welcome aboard. Check your inbox soon.
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